The sales of the electronic properties increased by 16 % in the first quarter, pulled in particular by television sets and PC.
Technology in China
From the beginning of year, the Chinese consumption of electronic and computing products terrifies the statistics. According to GfK, the sales of electronic products ("smartphones", television sets, PC) jumped up with 16 % in China in the first quarter, and weigh from now on the 19,61 billion euro trinket. Of what to allow the Middle Kingdom to post one of the strongest world growths, better than rest of Asia (+ 13 %), that the Western Europe (+ 2 %) and what the United States. «Seen its weight in the world market, China participates widely in the bounce of the electronics industry ", judge GfK.
In a few years hardly, China raised itself on the first places of the electronics industry. First world market of desktop computers, second on the segment of laptops, the third on television sets LCD (behind the United States and the Western Europe) … The Chinese buy massively, even if the equipment rate remains still low in this country of 1,3 billion inhabitants.
This year, the population rushes in particular at the flat screens. The Chinese market should reach the 59 million units sold in 2012, is an annual growth of 14 % according to a study published last week by the American cabinet Display Search. Better, China should become, according to Display Search, the first world market of television sets LCD from next year onwards. Actually, sales are supported by the ageing of the installed park. " In China, the purchase of color televisions really soared on the environment of the 1990s.
Besides the increasing urbanization 65 million Chinese of campaigns should join small and average cities in the next five years and the rise of the standard of living, the industry also benefits of the program of subsidies the purchase of electronic and household electrical devices in the rural zones, launched in February, 2009 to face the crisis. A measure which also benefits in the purchases of computers. According to Gartner, the sales of PC should again grow of 22,4 % in 2010, in particular pulled by LAPTOP PCS.
Tablets in China
The fact remains that this cake is not accessible to all the industrialists. Among ten bigger sellers of PC in China, half are Chinese builders: Lenovo arrives far in head with 25 % of market share according to Gartner. Manufacturers as Founder Electronics (6 %), Tongfang (3 %), Great Wall Computer (2 %) and Haier (2 %) are also in the Pip(Top) 10. It is however foreign groups which posted(showed) the strongest growths between 2008 and 2009: the Taiwanese Asus, the number five in China, sales of which jumped up with 72 % and the American Hewlett-Packard, the number two of the market which sold 65 % of units in more the last year.
In this part, France has a card to play. French are not the most effective regarding wholesome technology but the French knowledge is very famous regarding originality or strategy for example. The abilities of the French start-up are very required for the 3D displaying, the post-production or the edition.
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